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  What is webcasting?
  Different from Video Conferencing?
  What are the drivers?
  Key market technologies

Key Elements

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  Basic audio-visual equipment for webcasting
  Audio-Visual Webcasting Tips

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When preparing for a webcast a number of issues needs to be considered, particularly if you are using a venue that does not have dedicated audio visual equipment.

  1. Ensure that webcasting is the right tool (ie if you want lots of interaction and a select audience of remote viewers, then video conference technologies maybe better. For many simple events where you are looking to increase the number of viewers, webcasting is the right tool.
  2. Venue. Key features of the location are ambient light to allow some features of the speaker to be recognizable, and a good location for the camera.
  3. Equipment, testing. Make sure the kit you have is functioning, and get fresh batteries!
  4. Rights - ensure speakers AND local audience are aware upfront that the event is been broadcast and recorded, check material in presentations don’t have rights issues.
  5. Advertising events, ensure remote audience aware of software required to view events.
  6. Remote audience feedback – either through back channel chat, though a simple ‘post comment/question’ form on web page, coupled with a facilitator in audience to ask questions on posters behalf works, or even an e-mail address. Future research into improving remote audience presence is to be under taken.

Contact: Kevin Quick

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